Your business has been successful for years, but...

  1. Your competitors are creeping ahead

    You are not sure why, but you think they might be using the internet more effectively than you

  2. Profit margins are falling

    You still sell about as much as ever, but keeping the physical shop or office running seems to be costing more and more

  3. Expansion into new markets isn't as easy as it used to be

    It's too expensive to develop new products and services and bring them to market

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Competition

  1. Knowing who your true competitors are might surprise you

    It isn't always the local competitor you have known (and beaten) for years who is truly 'stealing your clients'

  2. If nothing else, you need to know what your competitors are doing online

    How can you possibly compete if you don't know what the opposition are up to

  3. How does the competition appear to your clients

    If you were a potential client of your business would you buy - from you or your competitors?

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Profit Margins

  1. Costs of finding new clients

    It can be significantly cheaper to find new clients online

  2. Delivering your product or service to clients

    Sometimes the delivery mechanisms, for both products and services, can be considerably cheaper on-line

  3. Administration

    If you could automate some or all of your administative processes could you save a bundle?

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Change & Expansion

  1. What

    Everything has been changed by the internet, & if you think it hasn't it might have happened when you weren't watching

  2. How

    Anything you make, sell or talk about can be viewed differently through 'on-line spectacles'

  3. When

    Yesterday, today or at the very latest tomorrow. Any later and you will be left behind

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So, can the internet help you?

"It's only a tool.

But don't you find that the most successful craftsmen use the most appropriate tools to excel at what they do?"

John Yates, Internet Business Consultant, Leicester - call 0116 2751 544